Youtube SEO has become one of the most important parts to become famous on youtube. With more than 1.5 billion users, youtube provides a huge platform for businesses and creators.
To rank high in the search engines of youtube, youtube search engine optimization is significant. Let’s know what it is before getting in it’s detailed work.
What is Youtube SEO?
Just like the google search engine, Youtube has its own SEO.
The youtube search engine optimization decides whether your video will rank in the top results or not. In other words, it is a process which helps your videos and channel to rank high in search results.
This process of Youtube SEO includes steps like:
- Optimizing the video description and meta description
- Including closed captions in the videos
- Using the appropriate keywords
With these things done well, the ranks of your videos increase. It leads to increased brand(channel) awareness and larger audience.
How does the Youtube SEO work?
Now, with the knowledge of what Youtube SEO is, it’s time to move on to our main question.
To be honest, it is not a hard to understand thing, if you are already aware of your website’s SEO. SEO on youtube works exactly the same way.
It extends your channel’s and videos’ reach in the youtube search engine. Youtube SEO is just different in terms of the youtube algorithms. So, let’s move further to know about it.
This algorithm pays off according to how well your video is doing on the platform. That’s how Youtube and SEO works together to confirm that no faulty account cheats the platform.
The Youtube ranking algorithm is not disclosed completely but below are some of the points which are common. These points can be achieved with the right usage of SEO on youtube:
- It ranks a video based on its relevance to the audience
- Engagement on a video matters more than just the clicks
- Confirms that the video description and meta description matches the expectations of the viewers
- Takes in account every single user’s activities and watch time on your channel
- Keeps the user’s watch history in check too
- Takes notice of how many subscribers have watched the video within a limited time after it is published
- Counts the number of subscribers
This is how it keeps a tab on how well your channel is doing. Now, you know how Youtube SEO is important to work with its algorithm. Keep reading to know some insightful tips to enhance your youtube search engine optimization.
Tips to use Youtube SEO proficiently
After all you know about the Youtube SEO, it’s time to learn how to use it perfectly. Below are the tips that you can’t miss while using SEO on youtube:
- Keyword Research
The first important step is to search the keywords. Keywords are the foremost requirement for youtube search engine optimization. Make sure you use the keywords which are relevant to your video. Do a thorough research as these keywords will lead you to a long way ahead.
- Title Optimization
SEO on Youtube is just like the SEO for websitES. It is important that the titles are optimized according to the keywords. Also, make sure that your title is short, crisp and relevant to your video content. These are the first things that the audience sees and therefore, should be error free.
- Provide the right description
Description is the place where you can show your writing skills and put the keywords in perfectly. This Youtube SEO step is significant. Keep your description in-depth and utilize the word limit properly. Keywords will help the search engines to find your video easily. It relates with the users’ search and thus, you should keep it to the point.
- Create eye catching thumbnails
Thumbnails are the fronts of the video that you choose to show your audience. Keep your thumbnails effective and attractive. So that when the youtube search engine optimization shows your video, the viewers can’t resist clicking on it.
- Link your video content with the keywords
Make sure your video is made in accordance with the keywords. This is where the closed captions become a part of your Youtube SEO. If you do all then go through the paid services buy youtube subscribers , Likes, Views. The closer your video will appear to the search, the higher your search ranking will be.
- Put relevant video tags
Last but not the least, use the appropriate hashtags on your videos. These tags work like hashtags and are a part of SEO on youtube. Also, add some channel tags as well so that the purpose of your channel becomes clear.
This is all that you should know about how Youtube SEO works in improving your online presence. With the tips given above, you can extend your reach and make a huge difference in your ranking.
If you are planning to make money on youtube, know about the 7 Strategies For Earning Money From YouTube.